Shorter Books Solve Problems
Dec 23, 2024If your book isn’t helping readers solve their problems quickly — as in one sitting —they’re potentially moving on. Which means the effort you put into creating a book, to gain new clients, is wasted.
But when it comes to a book for your business, the truth is that long, dense books often fail to connect with readers. You cannot compare creating a book for your business to the multiple hundreds of pages in your favorite novel. Or even to the best seller an influencer created to look good on social media and the shelves of a local book store.
We want to create books that move readers into action.
Solve your reader’s problem in as few words as possible, and watch how quickly they’ll trust your expertise and seek out more of what you offer.
Why Short and Actionable Books Work
When someone picks up your book, they’re not looking to spend hours reading it—they’re looking for answers. They have a problem they need solved, and they’re hoping your book can deliver that solution.
Here’s where most business books fall short:
- They’re overloaded with information.
- They take too long to get to the point.
- They focus on theory instead of action.
Keep in mind, that if your readers spend too much time trying to read your book, they’re likely to lose interest, solve the problem another way, or simply move on. Even worse, if they read it but don’t take action, they miss the results—and you miss the opportunity to showcase your expertise.
Action breeds connection. When a reader gets a tangible, positive result from your book, they naturally start to trust you. They see you as the expert who helped them solve a problem — and that trust can lead to future business opportunities.
Think of Your Book Like a Lead Magnet
Lead magnets, especially PDFs, exploded in popularity over the past decade because they’re short, actionable, and solve one clear problem. Readers loved them because they could quickly digest the content, apply it, and see results.
Your book should follow the same principle:
- Share one clear issue (the problem the reader has).
- Keep your message focused and easy to consume (conversational, shorter chapters, more breaks and headlines, etc.)
- Motivate readers with an action plan for solving their problem.
Instead of a 200+ page book, think of formats like:
- Booklets: Compact and hyper-focused on solving a single issue.
- Workbooks: Interactive guiding reader step-by-step through a solution.
- Devotionals: Daily bite-sized content that keeps readers engaged.
Each of these formats prioritizes action over length, making it more likely that readers will actually finish your book and take the next step.
Get Your Personalized Book Strategy
If you’re ready to create a book that solves problems, builds trust, and inspires action, the first step is to have a clear, actionable plan tailored to your business.
Your personalized Book Strategy Session will provide you with a clear strategy to turn your expertise into a powerful tool that connects with readers and drives results. I’ll research your business, analyze your audience, and create a customized video packed with actionable ideas and notes for your book.
Click here to get started: Reserve Your Book Strategy Session
Get Your Customized Book Strategy
Ready to create a book that solves problems and grows your business?
With a Book Strategy, I’ll deliver a tailored video with actionable ideas and a clear plan to bring your book to life.